Articles
AI Insights
What I'm noticing about AI, content, and the stuff most people miss. Hidden text characters, how AI search changes branding, and why you can't just trust whatever ChatGPT tells you.
"The Hidden Risk of Copy-Pasting AI Content" is a warning and a heads-up: if you copy and paste out of an AI tool, there are most likely hidden characters in the text that act as code telling others you copied it from AI. Most people have no idea.
"How AI Search Is Bringing Back Old-School Branding" makes a point everyone's missing. The conversation about AI and search is all about the technical side. I wrote about what it means for branding, and the answer surprised me.
"Why We Can't Blindly Trust AI Responses" gets into the content quality problem. I found something that made me rethink how much faith we put in AI outputs.
More AI posts coming as things keep shifting. This space moves fast and I plan to keep up.